This might be one of my favorite podcast episodes so far! We are talking all about content series and why you need to start one ASAP!
I love a content series and some of my favorite seasons of content on my personal blog were born from specific a series that I was creating. If you haven’t listened to last week’s episode about content planning, I highly recommend you hit that one first! Then come back.
I recently received a DM from a blogger. She asked for help! She said she had listened to the podcast and thought she was doing everything that I had suggested, but asked if I had any additional tips for actually getting a response from the brands she was reaching out to. I was ready to dive in and talk to her about pitching and her email verbiage, but first I stopped to take a look at her content.
It was good. But nothing jumped out at me. The real problem: she’s a lifestyle blogger and doesn’t have a niche! Just like me! Probably like many of you! I *love* being able to share lifestyle content on my personal channel, but it does have some drawbacks. One of them is that brands can’t see by a quick glance at your page what you focus on and why they should partner with you. But that’s ok! Let’s work around it with a series!
I chatted with this gal a little longer and told her to start a series, and I want to give you the same advice and add a little more detail. In this episode, I’m a little more off the cuff because I’m speaking heavily from personal experience. I’ve partnered with a lot of well-known brands on PAID partnerships. Yes, even with under 10k followers, and I want you to be able to do the same and get paid what you are worth!
A content series is GOLD. Let’s talk about why… here are the bullet points. Highly recommend listening to the full episode (only 18 minutes) to get the specific examples.
Surely I’ve convinced you that a series is the move, right?
Ok, now what?! Like most pieces of content, you plan it, then you execute it. Here’s how:
Let’s go! What series are you planning? I already know what I’m working on next. I hope this episode inspired you to create something new. Tag @thebloggerbrunch as you get started! I can’t wait to see what you create!